THE SCIENCE OF EXPERIENCE
See how human experience becomes diagnostic evidence.
Learn how Hailee™ works by experimenting with this simplified frontline worker model.
Run the simulation.
DEXsim™ shows how worker experience becomes data. It reveals why a real diagnosis takes more than just a simple survey.
See the math of frustration.
This is a simple version of what Hailee does at scale. It treats "experience" as a balance between what people expect and what they actually get.
Find the "Zone of Tolerance."
We all have a "Zone of Tolerance." If service drops below the line, people get frustrated. If it goes above the line, you are wasting money.
The secret to digital success.
Most leaders don't know this math exists—and even fewer know how to use it. DEXsim gives you a look at a complex process we have mastered.

About DEXsim, the digital experience simulator.
By understanding minimum expectations, desired performance, and perceived performance, you can see how experience becomes measurable evidence. Play with the sliders below to understand the basics. Tinker with weighting to grasp the true meaning of value. Score the assessment and watch how the math exposes the zone of tolerance—and your digital transformation plans.
Task Manager is a hypothetical application—think CRM, ERP, LMS, EHR, etc. It represents one of your business critical application used by teams. In this simulation, you rate Task Manager based on two expectations: Minimum (the lowest adequate level you can accept) and Desired (the level you believe Task Manager can and should deliver) performance. Then, rate your overall Task Manager experience (Perception).
For each statement below, select:
(a) your minimum performance level (first column),
(b) your desired performance level (second column), and
(c) your perception of Task Manager's performance (third column).
| When it comes to... | My Minimum Performance Level Is LowHigh 1234567 | My Desired Performance Level Is LowHigh 1234567 | My Perception of Performance Is LowHigh 1234567 |
| ...working consistently and without errors, Task Manager and its team perform reliably. | 1 | 1 | 1 |
| ...building trust, Task Manager and its team make me feel safe and confident. | 1 | 1 | 1 |
| ...being easy to use, Task Manager is clear, intuitive, and easy to navigate. | 1 | 1 | 1 |
| ...understanding my needs, the Task Manager team listens to and acts on my feedback. | 1 | 1 | 1 |
| ...being responsive, Task Manager and its team react quickly and effectively. | 1 | 1 | 1 |
